Founded in 1995 by Stephen Lukawski, Market-Wise has established itself as a reputable corporate supplier with a principal focus on consumer safety, environmental sustainability, and product efficacy. Market-Wise has successfully demonstrated its abilities in strategic planning, product development, research and marketing, resulting in an ongoing annual growth rate that keeps pace with the industry.
Their first success came when the company developed Canadian ginseng root into value-added products, which helped put the ingredient on the map as this new category was being established in Canada. Market-Wise established a new agricultural standard - the Growers Quality Assurance (GQA) - which is a symbol assigned to growers who exceed Canadian government standards for quality. Quality is monitored from the time of planting until the product hits the shelf giving consumers confidence in the purity of the product and its ingredients.
“Our focus is to continue doing what we do best, which is marketing the science. I look forward to working hard to help people live longer and healthier lives” says Mr. Lukawski